Wednesday, February 29, 2012








My idea was to create an app that will provide information of free events, free give aways, deals in the Chicago area for the Latino Community. There is a website already similar to this known as Free things to do in Chicago. This is a great site, but the problem is that a lot of Spanish speakers don’t know about this site so they don’t have the opportunity to enjoy these great offers. The name that I ended up choosing was “Gratis en Chicago” because it’s short and simple and it makes perfect sense.

With this app they will be able to create their own profile. Once they have logged in they can browse throughout the app. They can browse by category or they can click on “ nearby “ to look for nearby places who are giving out free stuff. Once they have chosen their option, they will be able to see all the information they will need to go to the event. The event can be shared on Facebook or Twitter for others to know. The event can also be saved as a reminder as well.

Flyers or ads with scan icons will be posted in participating businesses so that clients can collect points. Collecting points increases the chance to receive a coupon that offers a free deal or a gift card. The purpose of the scanning for points is to encourage people to come to the event. They can see how many points they have by going to the "Rewards" section. People even can share their experience by capturing a picture and share it on Facebook or Twitter.

By listing free events of these businesses, people will be able to enjoy free stuff and it will bring more traffic to the businesses which it will increase more sales. To make people use my app, the best media that will facilitate my goal will be Facebook, Twitter, Univision or Telemundo. I will also have posters or flyer around communities.

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